Brand Blueprint

Free Access to Module One

How to secure a value set that guides every decision for your brand over the long term.

Welcome to The Marketing Collective

The Marketing Collective courses are designed to help small-to-medium sized businesses like you achieve absolute clarity around exactly who you are, what you stand for, who you are here to help - and what matters most to them - and how you can attract those people and ultimately achieve greater profitability for your business.

The Brand Blueprint Programme is our foundational marketing course with coaching that provides you with clarity and confidence in your brand.

Imagine if you no longer questioned your brand decisions and instead, created a magnetism to you and your business?

I want that for you and I hope this first module helps get you on your way...

Access the module

Click the image to the right and it'll drop your freebie into a cart. You won't need a credit card, but you will need to accept this Service Agreement and create an account as part of the process. Simply follow the prompts to check-out and I'll email you with the next steps to access the module in The Marketing Collective client portal. You'll have access for the next 90 days!

Dig deep into the values that drive your decisions, and use them to shape a strategy that grows your bottom line and sets your business apart.

Brand Values is the first module in our Brand Blueprint programme and the most important place for a business to start. Having clear, defined brand values not only differentiate you, they also help you develop deeper connections with your customers which in turn creates customer loyalty.

Often we choose values based on what we think, not what we feel. This module is all about heart over head, as that’s what really compels our customers to buy what we’re offering. That’s what creates authenticity and true connection.

After completing the Brand Values training module you will have:

Understood the gaps in your perception - the things you think about your brand vs those that are most important to your customers
Defined and committed to your core brand value sets - these are key to building a brand that is authentic and one that creates genuine connection with your audiences

Access the module

Want to know more?

Whether you're just starting out and you want to build a strong foundation or you've lost your way with authenticity and connection in your brand, a blueprint will help you avoid the costly and confusing effort of a rebrand.

Yes, you need to keep your brand fresh. As your business evolves, so too must your brand. But that should be an evolution not a revolution. A refresh, not a rebrand.

And the only way to avoid a rebrand is to have a clear strategy that clarifies who you are, what you stand for and exactly who you're doing business with. Tips and tricks like design psychology, personas and customer journey maps should all form part of your strategy.

For more information on the full Brand Blueprint Programme, please click the button below or get in touch with me.

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