Marketing programmes for businesses
who want to start or scale a brand with purpose.
Marketing programmes for businesses who want
to start or scale a brand with purpose.
Being a business that makes a positive difference in the world starts with intentional brand foundations.
The Marketing Collective courses are designed to help small-to-medium sized businesses like you achieve absolute clarity around exactly who you are, what you stand for, who you are here to help - and what matters most to them - and how you can attract those people and ultimately achieve greater profitability for your business.
With those foundations, you can then get strategic about growing your reach, building connections and amplifying messages to support your market position. With a values-led approach to building your brand, you’ll confidently make meaningful moves that help to set your business apart from the rest.
The Marketing Collective gives you unprecedented access to senior-level expertise and education, in one place. Where you’d otherwise have to invest in multiple courses to learn from industry experts, we’ve put our collective knowledge in a single framework.
Practical marketing support
Whether you’re just starting out, or an established business wanting to create more impact, The Marketing Collective is everything you need to build a brand with impact and initiate a legacy of change.
Our programmes don't offer you a cookie-cutter approach to marketing. The answers aren't in a toolkit you simply download. They're in you! And, our programmes are designed to pull them out of you in creative and inspiring ways. We expect you'll have a few aha moments along the way and can't wait to help you make real impact with your brand and business.
Collective capability
All our programmes are co-created by senior-level marketing executives across all marketing disciplines. We lend our collective capabilities as industry experts, and as business owners ourselves, to help you grow and develop your own brand.
Between us, we've got over a hundred years of experience. With us, you get solid, strategic advice - tips and tricks we've learned across our marketing careers and as business owners ourselves. We're about building capability. Yours.
Subscribe to one programme at a time or save with our bundle
Is your brand built to last?
The best brands don’t change much over time. Their foundations are laid out early, with an unwavering belief in what they stand for and how they contribute to their customers’ lives. They connect on emotional, not rational levels and visually appeal to consumer behaviour, not swayed by the latest trends and fads or what their competitors are up to.
Consistency is everything in marketing. Frequently changing your brand breaks trust with customers you’ve worked so hard to acquire. If you’re at the early stages of building your brand or you don’t think you laid strong enough foundations for its future, a Brand Blueprint will give you the confidence to create a magnetism to your brand, over the long term.Â
Investment: ~US$49 / NZ$85 per month (minimum 3 month subscription)
Grow your reach. Amplify your message.
Building your brand presence comes down to clarity and consistency - clarity in your messaging and consistency in getting it seen and remembered by the right people. But where do you start? What channels are right for your business? And what content will truly champion your brand in a crowded marketplace?
If you’re struggling to get traction with your current marketing activities, or you’ve focused too much on a single channel, jump into our Mastering Marketing programme to gain clarity on how to show up across multiple-channels, minus the overwhelm.
Investment: ~US$55 / NZ$99 per month (minimum 3 month subscription)
Want the best of both worlds?
Maybe you’ve got some of this in place already and want to fill the gaps? Maybe you need a refresher in some areas and more focus in others?Â
If this sounds like you, we’ve bundled the two programmes together to save you ~40%. This gives you access to all 24 modules and bonuses, in addition to regular Masterclasses and community engagement.
Investment: ~US$75 / NZ$127 per month (minimum 3 month subscription)
Make The Marketing Collective your own marketing team
"I would highly recommend Marijke's programme to any business owner who acknowledges the need to work 'on' their business, whether it be cementing brand position and identity, ensuring competitive advantage, putting consumers at the forefront of maximising marketing spend and return on investment."
Miranda Mizen, Business Owner
"Marijke's programme has given me the tools I needed to tackle difficult areas in my business that were holding me back. It has helped me define the essence of what my brand is about and how that resonates with my customers."
Liz, Elizabeth Allardyce
Prefer a more tailored approach? Check out what it's like to work with me one-on-one instead...